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We’ve got answers! Whether you’re a hair dye virgin or a total dye hard, we’ve got all the pointers you need to get the Instagram-ready color of your dreams.
Because we’re the OGs in colorful vegan and cruelty-free hair color. But if that’s not reason enough, our hair colors are free of harsh chemicals and fortified to condition your hair while you color. With each Manic Panic® color, you can get the DIY look without the damage. That’s color without compromise!
Before coloring your hair, you should perform a patch or strand test with your hair color or bleach to make sure you don’t have any allergic reactions. You can also see if you like the color before coloring your hair all over!
Yes and no. Some of our colors (especially neons, UVs, and pastels) work best on a pre-lightened base. If you want our signature intense color, we recommend lightening your hair to at least a level 7+ blonde. But we also have colors that give gorgeous colorful tints to dark hair. Each product on our website comes with hair swatches so you can see before and after results on light and dark hair.
Your base color is SUPER important since it affects the appearance of tones. If you apply blue pigment on top of a yellow-toned blonde, the results can veer toward a more teal or green hue. The whiter the hair, the truer the color tone. Before you color your hair blue, watch a tutorial by Mykey O’Halloran on how to avoid green tints!
Our semi-permanent formula lasts for about 4-6 weeks. But stronger formulas (like our Amplified collection) last longer because they contain 30% more pigment.
If you want to fight the fade for longer, we have color-safe shampoos and conditioners made specifically to maintain our hair colors. Use cool water when shampooing and try to wash hair only once a week (the more you wash, the faster the color fades). We also have dry shampoo to keep your color fresh on days when you skip a wash.
Shade
Blue Steel™
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More Gray Hair Dye Shades
GUILT-FREE GLAMOUR!®
Blue Steel is a cool, silver hair dye with blue undertones. For best results, it is required to lighten hair to the lightest level 10 blonde or lighter and toning hair that has yellow tones before use to avoid undesired hues. Pastels/Greys/Toners contain less pigment than our vivid shades and will fade from your hair faster.
Tested on celebrities, not animals™.
dye like you mean it
Our semi-permanent hair colors shine brighter and bolder for much, MUCH longer than other dye brands.
Your hair, your vision, your way! Get a salon-quality dye job in the comfort of your own home.
100% vegan and cruelty free since ‘77. You can always count on Manic Panic to bring the Guilt-Free Glamour.
Overall rating: 3.2857144 / 5 from 14 reviews.
Review topics: [color, pigment].
"so much better and cheaper than going to the salon. I use the electric blue lightning hair lightener and this after. color lasts for weeks and fades into a nice silver-white that I love. I recommend using the k18 keratine treatment after dying and washing your hair to avoid damage"
— tj (5/5)
"It doesn’t work and when you write the company they just say that they are sorry for your frustration, but the hair wasn’t light enough"
— Daniella (1/5)
"Sorry to say. It was waste of money. Not even one strand got the hue as shown in the pics on your website. I kept it for 1 hour after application, washed off with cold water, let it dry naturally, abd zilch. I was making this a promo forbu guys on my instagram channel, but I have nothing to show. What a waste"
— Rohan N. (1/5)
"Barely there."
— Shevawn (1/5)
"Didn't really do much in terms of toning or depositing color over bleached blonde hair."
— Viv V. (2/5)
"Does not work on gray or silver hair."
— Jayda C. (1/5)
"I bought it because the photos on the website were impressive and achieved the same blonde tone as the picture even a bit lighter and it didn't even come close to the same shade. I even did 3 dye job and looked bad. I had my reservation when I opened because it was really watery and pigment didn't seem strong but still gave it a shot. I love the other colors my go-to are purple and electric green but the result wasn't it and refund of the company is a joke..."
— Jose P. (2/5)
"Rated 5 stars without comment"
— Egms (5/5)
"Rated 5 stars without comment"
— Anonymous (5/5)
"Rated 5 stars without comment"
— Mommiedearest (5/5)
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